Business Analytics and Data Science Program Options in the Spears School

On-campus and online options available

Degree Progams

  • MS in MIS DATA Science Option *
    The Data Science option within our highly ranked MS in MIS program blends together the required skills of programming, database management, data warehousing, visualization design, statistical analysis, business reporting, hardware knowledge, and communication. Descriptive, predictive, and prescriptive tools are covered. With a focus on technical skills for big data analytics, data science and computing systems, this program provides necessary skills to work in data and computing intensive environments.
    For more information about this program, please click here.
  • MS in Business Analytics
    Developed in partnership with SAS®, this flagship program is intended for students with engineering, mathematics, statistics, science, information technology or business background with a passion for working with data to solve challenging business problems. It is an interdisciplinary program that offers hands-on application of data analysis along with a unique blend of coursework in Analytics, Machine Learning, Marketing, Statistics, Business, MIS and Industrial Engineering. The structure of the curriculum has been carefully designed in consultation with our advisory board companies to balance the need of understanding quantitative approaches, statistical modeling and machine learning algorithms along with data visualization and exploration, interpretation of results and the ability to apply these results for solving business problems. In addition to the MS degree, students in this program may also earn certificates in Data mining, Predictive Analytics and Data Science jointly awarded by OSU and SAS®.
    For more information about this program, please click here.

Certificate Programs

  • Graduate Certificate in Business Data Mining
    This 12 credit hour program trains working professional with technical background how to extract and manipulate data from large databases, analyze data patters (both statistical and non-statistical), make predictions/forecasts and interpret such analyses in the context of business applications. In conjunction with completing the Graduate Certificate in Business Data Mining, students have the ability to complete multiple joint certificates from OSU and SAS®.
    For more information about this program, please click here.
  • Graduate Certificate in Marketing Analytics
    This 12 credit hour program trains working professionals with a non-technical background, or MBA students about marketing applications of contemporary data analysis techniques. The curriculum is designed to balance the need for understanding applications of quantitative and statistical modeling along with data visualization, data exploration and interpretation. In conjunction with completing the Graduate Certificate in Marketing Analytics, students have the ability to complete a joint certificate from OSU and SAS® .
    For more information about this program, please click here.

Options within MBA

  • MBA Option in Marketing Analytics
    Developed in partnership with SAS®, this option allows MBA graduates from OSU to balance the need of understanding quantitative and statistical modeling along with data visualization, data exploration and interpretation of results and ability to apply these results for solving business problems.
    For more information about this program, please click here.
  • MBA Option in Data Analytics *
    MBA Graduates from OSU can blend their managerial education and technical skills in database management, data warehousing, and analytics. With a focus on technical skills for data science and computing systems, this program provides MBA students the ability to work in and manage data and analytics intensive environments.
    For more information about this program, please click here.

* New program and options pending State Regents approval.

Industry Collaboration

  • IBM Academic Alliance
  • Interworks
  • SAS®
  • Teradata University Network

Contact Information

Watson Graduate School of Management
102 Gundersen Hall | Stillwater, OK 74078
Phone: 405.744.9000
Email: spearsmasters@okstate.edu